Rubric for Final Project



Criterion

4

A-level qualities
(90–100)

3

B-level qualities
(80–89)

2

C-level qualities
(70–79)

1 or 0

D- or F-level qualities
(60–69 or below 60)



Score

POWERPOINT PRESENTATION  

Development

Presentation and accompanying narrative are prepared with exceptional skill and persuasiveness; all important points are covered in a professional manner Presentation and narrative are prepared accurately and effectively; persuasive; covers major points An attempt is made to present the material but presentation is incomplete, sloppy, weak, or inaccurate Student makes little or no attempt to create an adequate presentation  
WRITTEN PRESENTATION  

Organization

Student arranges ideas clearly and logically to support the purpose of the assignment; ideas flow smoothly and are effectively linked; reader can follow the line of reasoning Student arranges ideas effectively to support the purpose of the assignment; links between ideas are generally clear; reader can follow the line of reasoning for the most part Student arranges ideas adequately, in general, although ideas sometimes fail to make sense together; reader/audience remains somewhat clear about what writer intends Student arranges ideas illogically; ideas frequently fail to make sense together; reader/audience cannot identify a line of reasoning and becomes frustrated or loses interest  

Completeness

Fundraising plan is exceptionally complete and clearly stated; all necessary components, including a case statement, are present and student has added unique items Fundraising plan is complete and adequately stated; all necessary components, including a case statement, are present Fundraising plan is nearly complete, but some components are missing or handled in a cursory manner Fundraising plan is not complete and it includes few if any of the items listed in the directions; no case statement is present  

Clarity

Describes fundraising plan and its component parts fully and articulately, including specifics of elements such as events and campaigns Describes fundraising plan and its component parts well, including adequate information on specific elements Describes fundraising plan with some omissions of specifics Does not describe fundraising plan or does so poorly, omitting many or all of specifics  

Persuasiveness

Writing is eloquent and extremely persuasive Writing is effective and fairly persuasive Writing misses opportunities to persuade through confusion or lack of direction Writing is not persuasive  

Creativity

Fundraising plan is extraordinarily creative in its organization and presentation Fundraising plan displays creativity in its organization and presentation Fundraising plan rarely shows any spark of creativity Fundraising plan shows no creativity  

Writing mechanics

Writing demonstrates a sophisticated clarity, conciseness, and correctness Writing is accomplished in terms of clarity and conciseness and contains only a few errors Writing lacks some clarity or conciseness and contains some errors Writing is unfocused, rambling, or contains serious errors  

Total:

 

Note: Criteria are evaluated on a 4-3-2-1-0 basis. Total rubric points are converted first to a letter grade and then to a numerical equivalent based on a 0–100 scale: 26–28 = A (93–100); 25 = A– (90–92); 24 = B+ (88–89); 20–23 = B (83–87); 19 = B– (80–82); 18 = C+ (78–79); 13–17 = C (73–77); 12 = C– (70–72); 6–11 = D (60–69); 0–5 = F (below 60).